Another Great florida tarpon fishing Article
Gone Fishing ???

When I was young, my Dad used to take me fishing. It didn't take too many trips out on that little motor boat to learn that the ocean is a very BIG place. Even though I knew there were millions of fish swimming around, there was no guarantee that we'd go home with a bucketful at the end of the day. We would have to use a variety of bait and fishing techniques to make a catch.

Marketing your business on the Internet is a lot like going fishing. There are millions of potential customers ("fish") surfing around out there, but there's no guarantee you'll hook any of them by the end of the day. Just like fishing, you'll have to use a variety of ads ("bait") and some marketing skills ("fishing techniques") to make a catch.

When we went fishing, my Dad taught me that to catch different kinds of fish, you needed to use different kinds of bait. Marketing online also requires you to use a variety of "bait", depending on the kind of "fish" you want to catch.

Your ads are your bait and you will need to use different ads to attract different customers. Writing ads is a skill you will definitely want to master before you "go fishing".

I've done a lot of research on how to write a "good" ad. But what the pros consider good and what actually works can be two different things. Sometimes what the experts might consider a bad ad is actually the one that works! That's because different writing styles appeal to different people.

Sizzle and razzle-dazzle ads work for some people, serene and sensible ones work for others. You may be always writing your own ads in the style that appeals to you as a buyer. Therefore, youll want to try writing in a different style, even if it doesn't appeal to you. For example, here's a work from home ad written in two different styles:

STYLE 1 - Razzle Dazzle

Make BIG money working from home. Now you can live the life of your dreams, spend more time with your family, secure your financial future, and get what you want from life. Hurry, limited time only. Click here NOW!

STYLE 2 - Serene and Sensible

Would you like to have your own business, work from home, and profit from the power of the Internet? You can join a solid company that offers an easy-to-learn method of making money online. Click here for more information.

Which one appealed to you? Whichever it was, you may want to try writing in the other style if you find yourself always writing your ads the same way. If you want to catch different kinds of fish, you'll want to have different kinds of bait! You'll need ads that appeal to different people! I use a variety of ads written in a variety of styles. Some of them the experts would love and some they would hate. But, depending on where they are placed, they all work.

When you go fishing, you also learn that you can't simply bait the hook and throw it into the water and then just sit there. My Dad taught me how to "jiggle" the bait, cast it out and reel it back in, "drag" the bottom, and numerous other techniques to get the fish to bite. In your online marketing youll also have to apply some techniques to get your customers to bite.

You cannot simply write some ads and throw them around in a few places. You'll want to try different marketing techniques including banner ads, e-zine ads, classifieds ads, traffic generators, search engine submission, pay-per-click, and even FFA posting. And don't forget, you can use free advertising to test out the new "bait" and new "fishing techniques".

Sounds like a lot of work, doesn't it? So why bother? For the same reason you keep going fishing. You know those fish are out there, and it's just a matter of time before you "hook" the BIG one!

Anita Foley of Wealth-Happens.Tripod publishes
a motivational ezine providing information & inspiration,
articles & resources, opportunities & action plans for
netpreneurs. Get Your M.B.A. (Motivation, Belief, Action)
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Ice Fishing Tips

Ice Fishing Depth Sounder

If you ever need a quick depth sounder when ice-fishing, you can make one with a small bobber and bell sinker. Just attach the sinker to the bottom line retainer of the bobber and the hook or lure to the top retainer. This makes it easy to find the waters depth.

One of the most effective tools for any ice fisherman is the fantastic Evening Secret to swarming hungry fish to your spot. A great way to increase your ice catches.

Falling through the ice

If you are out with a buddy ice fishing and there is a possibility of breaking ice, make sure to stay at least 10 feet apart to spread out your weight. You should also each carry long poles; they can be used to straddle the hole to help you climb out. Make sure to have a poncho, waterproof matches, safety pins, bandages, knife, candles, bouillon cubes, and cocoa or soup. Put all of them in a watertight metal can which can be used to heat water over a candle in an emergency.

Freezing

If you are an ice fisherman and consistently have problems with your hole freezing up instead of pouring anti-freeze into the hole (which shuts down fishing action), use denatured alcohol. It is less expensive, has no odor or taste, and is available at any pharmacy.

Bait

If you are an ice fisherman (which 2 million people are in the U.S.), the following bait will bring you even more success.

For Bluegills use tiny ice spoons (1/32 to 1/80 of an ounce), ice flies or No. 10 or 12 gold hooks. Tip them with gall worms, crane fly larvae, mousies, mealworms, wax worms, or maggots. Fish the offering with a light tremble or quivering movement. Try levels from one to three feet off bottom, over depths o f10 to 20 feet. A murky or weedy bottom is best for them.

For crappies, use a Swedish Pimple jiggling spoon, Rapala ice fishing plug or live minnows fished on No. 2 to 6 hooks. Crappies can suspend at just about any depth, from a few feet below the ice to just off bottom, in water from five to 20 feet deep. Move often.

Yellow perch use the same baits as for crappies and bluegills. Also try jigging spoons sweetened with the eye from a freshly caught perch or a tiny strip of meat sliced from a perch or bluegill.

Trout shoal areas, the mouths of inlets, and points have produced the most rainbows, browns and brookies through the ice. You can catch them on about every kind of bait or lure you can think of. Wet flies and nymphs with a sp lit-shot crimped a foot above for weight are good, as are minnows, spinners, jigging spoons and ice rapalas.

Pickerel, Pike, Muskies live minnows or dead ones rigged to hang horizontally in the water are the best producers. Tip-ups allow you to spread your baits over a wide area in weedy coves and on points where these predators rove under the frozen lakes surface searching for prey.

Walleyes reefs, points, inlets and outlets are good spots for ice walleyes. Live minnows, jigging Rapalas, Swedish Pimples, Hopkins and Gay Blades are consistent producers.Ice Fishing Depth Sounder

If you ever need a quick depth sounder when ice-fishing, you can make one with a small bobber and bell sinker. Just attach the sinker to the bottom line retainer of the bobber and the hook or lure to the top retainer. This makes it easy to find the waters depth.

One of the most effective tools for any ice fisherman is the fantastic Evening Secret to swarming hungry fish to your spot. A great way to increase your ice catches.

Falling through the ice

If you are out with a buddy ice fishing and there is a possibility of breaking ice, make sure to stay at least 10 feet apart to spread out your weight. You should also each carry long poles; they can be used to straddle the hole to help you climb out. Make sure to have a poncho, waterproof matches, safety pins, bandages, knife, candles, bouillon cubes, and cocoa or soup. Put all of them in a watertight metal can which can be used to heat water over a candle in an emergency.

Freezing

If you are an ice fisherman and consistently have problems with your hole freezing up instead of pouring anti-freeze into the hole (which shuts down fishing action), use denatured alcohol. It is less expensive, has no odor or taste, and is available at any pharmacy.

Bait

If you are an ice fisherman (which 2 million people are in the U.S.), the following bait will bring you even more success.

For Bluegills use tiny ice spoons (1/32 to 1/80 of an ounce), ice flies or No. 10 or 12 gold hooks. Tip them with gall worms, crane fly larvae, mousies, mealworms, wax worms, or maggots. Fish the offering with a light tremble or quivering movement. Try levels from one to three feet off bottom, over depths o f10 to 20 feet. A murky or weedy bottom is best for them.

For crappies, use a Swedish Pimple jiggling spoon, Rapala ice fishing plug or live minnows fished on No. 2 to 6 hooks. Crappies can suspend at just about any depth, from a few feet below the ice to just off bottom, in water from five to 20 feet deep. Move often.

Yellow perch use the same baits as for crappies and bluegills. Also try jigging spoons sweetened with the eye from a freshly caught perch or a tiny strip of meat sliced from a perch or bluegill.

Trout shoal areas, the mouths of inlets, and points have produced the most rainbows, browns and brookies through the ice. You can catch them on about every kind of bait or lure you can think of. Wet flies and nymphs with a sp lit-shot crimped a foot above for weight are good, as are minnows, spinners, jigging spoons and ice rapalas.

Pickerel, Pike, Muskies live minnows or dead ones rigged to hang horizontally in the water are the best producers. Tip-ups allow you to spread your baits over a wide area in weedy coves and on points where these predators rove under the frozen lakes surface searching for prey.

Walleyes reefs, points, inlets and outlets are good spots for ice walleyes. Live minnows, jigging Rapalas, Swedish Pimples, Hopkins and Gay Blades are consistent producers.

ABOUT THE AUTHOR

Copyright 2005 EveningSecretFishing Fishing
Long-Time Fisherman and friend of EveningSecretFishing ( eveningsecretfishing/specialsecret/Ice_Fishing_Tips.php)
Feel free to use this article on your website or anywhere else - but all links and bio information must remain in tact.

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Lydia Dunmore is preparing to move from her country house to a retirement home in the city and has invited her four granddaughters to choose something to keep from her attic of long-forgotten treasures. Sheila seeks a doll she played with as a child, Kimber is intrigued by an old fishing tackle box, Lauren cherishes an antique christening gown, and Jessica takes an intricately designed wooden box. The journey begun in a dusty attic leads each to new discoveries about her own life, and none of them realize the impact these items will have on their futures.